announced Tuesday it will allow users to opt out of letting the
social media giant collect browsing history data.
CEO Mark Zuckerberg made the announcement on his personal page,
adding he will discuss the control in detail during Facebook’s
annual developer conference later Tuesday.
change — called “Clear History” — is the biggest since the
Cambridge Analytica scandal, which allowed the research firm to
improperly obtain data from millions of Facebook users without
we roll out this update, you'll be able to see information about
the apps and websites you've interacted with, and you'll be able
to clear this information from your account. You'll even be able
to turn off having this information stored with your account,”
users browsing history is valuable to Facebook: The company uses a
user’s browsing history to sell targeted adds.
something privacy advocates have been asking for — and we will
work with them to make sure we get it right,” Zuckerberg said on
his personal Facebook page. “One thing I learned from my
experience testifying in Congress is that I didn't have clear
enough answers to some of the questions about data. We're working
to make sure these controls are clear, and we will have more to