week of damage control through a
choreographed game of MSM softball, Mark Zuckerberg is now
trying to calm down Facebook employees in the wake of a massive
data harvesting scandal.
March 18 exposé by The
Guardian detailing how 28-year-old programmer
Christopher Wylie "made Steve Bannon's psychological warfare
tool" missed its intended Trump-linked target and landed
squarely on Facebook's doorstep, after revelations
that Facebook's Orwellian data collection combined with
sloppy oversight of what apps and their creators do with
your data has resulted in disturbing violations of privacy.
more - Facebook was helping the Obama Campaign target voters
using harvested data, similar to what Cambridge Analytica was
doing. Obama's former campaign director admitted over Twitter
that Facebook not only knew of
the campaign's data harvesting to "suck
out the whole social graph," but that they "didn't stop us
once they realized that was what we were doing."
emails released during the 2016 election revealed that
Facebook COO Cheryl Sandberg really wanted "Hillary to win badly,"
after Hillary came over to Sandberg's house and was "magical
with her kids."
more fuel to the fire is the fact that one of the psychologists
who created the data-harvesting app which gathered information on
over 50 million Facebook users before selling it to Cambridge
co-director of a company that harvested data from tens of
millions of Facebook users before selling it to the
controversial data analytics firms Cambridge Analytica is
currently working for the tech giant as an in-house
Chancellor was one of two founding directors of Global Science
Research (GSR), the company that harvested Facebook data using a
personality app under the guise of academic research and later
shared the data with Cambridge Analytica. -The
Guardian's exposé became more and more Zucked, even
the founder of WhatsApp, Jan Koum - who Facebook made a
billionaire after buying his company, told his Twitter followers "It
is time. #deletefacebook"
Bannon and Trump surely smirking at the Pandora's box opened by The
Guardian, Mark Zuckerberg went radio silent for several
days - emerging Wednesday of last week for a round of
unsatisfying, robotic damage control with a couple of
magazine articles and a painfully milquetoast interview on CNN.
Zuckerberg attempted to extinguish fires outside of
Facebook, the beleaguered CEO has taken multiple steps
over the past few days to assuage the concerns of his company's
25,000 employees, according
to the NYT.
Silicon Valley company held a staff meeting on Tuesday to answer
questions about Cambridge Analytica, featuring one of Facebook's
lawyers, Paul Grewal. On Wednesday afternoon, Mr.
Zuckerberg addressed employees directly, according to two
Facebook employees who asked not be identified because the
proceedings were confidential. Mr. Zuckerberg also
spoke with staff on Friday at a regularly scheduled employee
meeting, said two people who attended the event.
employees was particularly vital because
morale had sunk at the company," writes Sheera Frenkel
Times. "Earlier this week, some
Facebook employees had said that colleagues had started looking
to transfer from the main social network product to other
branches of the company, such as to messaging app
WhatsApp and photo-sharing site Instagram, which have been
relatively unscathed by the recent scandals."
clearly one needs a "safe space" to go with that 8-figure
stock-based compensation... although at this rate it may be
Facebook recruiter told The
Times that there were concerns over top talent leaving
the company for other Silicon Valley opportunities.
such a shocking difference for company employees who are used to
having esteem for where they work," said Eric Schiffer, chairman
of Reputation Management Consultants. "Ten years ago, Facebook was
the hottest place to go out of college. This year, the best
graduates are not necessarily looking at Facebook."
Zuck wasn't present at the company's Tuesday staff meeting, he
reportedly told employees of concrete
measures the company was taking following the Cambridge
Zuckerberg said the
social network was investigating apps like the third-party
quiz app that had obtained access to "large amounts of
information" from the social
network, which had then been used by Cambridge Analytica. He
also said the company would restrict third-party developers'
access and would notify users whose data had been harvested by
the #DeleteFacebook campaign, Mr. Zuckerberg told The New York
Times in an interview, "I
think it's a clear signal that this is a major trust issue for
people, and I understand that." -NYT
senior managers promised an open line of communication on
Friday while the company reevaluates its privacy and
security measures, according to two employees.
the hits just keep on coming...